Crystallising a vision of ‘us seen by them’, The Catalogue explores the codification of humanity on behalf of corporate entities. Through the manipulation of footage captured from life in the retail environment, it places the viewer into the position of a remote and dispassionate agency, observing humanity as a series of units whose value is defined by their spending capacity and future needs.

Schöner Kurzfilm, der darstellt wie es hier in naher Zukunft aussehen könnte. Für alle, die das für zu übertrieben halten: hier mal lesen ;-)

Chris Oakley // The Catalogue